double page spread comparison
![Picture](/uploads/2/2/6/9/22696966/4356960.jpg?642)
Kerrang! Double Page Spread:
Looking at all four page spreads, they have all followed magazine conventions by including a headline. This spreads headline has a very grungy and urban feel to it, which contrasts greatly with the more bright and feminine themes of the Marie Claire or Acapella spreads. This Kerrang! spread differs from the Marie Claire and Acapella spread in colour scheme because they have used bold, gothic and grungy colours, instead of the simple black and white colour scheme of the Marie Claire spread, or the earthy tones of the Acapella spread, they have used more dark and grungy colours because Kerrang! magazine focuses on rock, heavy metal and alternative music, and rock music is usually associated with more urban environments and dark colours. Some people might say that they have chosen darker colours because their target audience is male, and stereotypically speaking men prefer darker, bolder, more masculine colours. Although I personally think that there isn't a set gender for Kerrang!'s target audience because males and females can be equally interested in rock, goth, and alternative music. The body text on this Kerrang! spread is left aligned, whereas the body text on the Marie Claire spread is paragraph indent justified, the difference in text-justification is probably influenced by each magazines social class audiences, because stereotypically higher class people prefer more refined and sophisticated article layouts, whereas those who identify as lower class would relate well to more bold and simple layouts.
Looking at all four spreads, each one has either one or multiple images of the band/singer they are interviewing, so you could say they all follow conventions in that respect, whereas the Marie Claire spread has only one image of the singer Beth Ditto in colour, this spread has five images of the band The All American Rejects, one in colour, and four in black and white, this is because The All American Rejects is a band, whereas Beth Ditto is a solo-artist, and because The All American Rejects is a band and not just one person, they'll need at least one photograph of each band-member. This also ties in with social classes, and what layouts each class classification would relate well to, higher class people preferring more simple and "organised" layouts, and lower class people preferring less-refined layouts. It also ties in with the magazines target audience being rock, goth and alternative music fans, who would prefer and relate to a more un-tidy and chaotic layout.
Looking at all four page spreads, they have all followed magazine conventions by including a headline. This spreads headline has a very grungy and urban feel to it, which contrasts greatly with the more bright and feminine themes of the Marie Claire or Acapella spreads. This Kerrang! spread differs from the Marie Claire and Acapella spread in colour scheme because they have used bold, gothic and grungy colours, instead of the simple black and white colour scheme of the Marie Claire spread, or the earthy tones of the Acapella spread, they have used more dark and grungy colours because Kerrang! magazine focuses on rock, heavy metal and alternative music, and rock music is usually associated with more urban environments and dark colours. Some people might say that they have chosen darker colours because their target audience is male, and stereotypically speaking men prefer darker, bolder, more masculine colours. Although I personally think that there isn't a set gender for Kerrang!'s target audience because males and females can be equally interested in rock, goth, and alternative music. The body text on this Kerrang! spread is left aligned, whereas the body text on the Marie Claire spread is paragraph indent justified, the difference in text-justification is probably influenced by each magazines social class audiences, because stereotypically higher class people prefer more refined and sophisticated article layouts, whereas those who identify as lower class would relate well to more bold and simple layouts.
Looking at all four spreads, each one has either one or multiple images of the band/singer they are interviewing, so you could say they all follow conventions in that respect, whereas the Marie Claire spread has only one image of the singer Beth Ditto in colour, this spread has five images of the band The All American Rejects, one in colour, and four in black and white, this is because The All American Rejects is a band, whereas Beth Ditto is a solo-artist, and because The All American Rejects is a band and not just one person, they'll need at least one photograph of each band-member. This also ties in with social classes, and what layouts each class classification would relate well to, higher class people preferring more simple and "organised" layouts, and lower class people preferring less-refined layouts. It also ties in with the magazines target audience being rock, goth and alternative music fans, who would prefer and relate to a more un-tidy and chaotic layout.
![Picture](/uploads/2/2/6/9/22696966/7335236.jpg?641)
Marie-Claire Double Page Spread:
The first thing I noticed about this layout was the sophisticated vibe to it, which is something Marie-Claire magazine adheres to style and layout wise. The magazine follows most magazine article conventions having a header. The header, in contrast with the Kerrang! spread, has a much more professional and simple, not to mention feminine, feel to it. It's actually similar to the Kerrang! spreads header however, as they have also used two different fonts for it, however, the fonts used are much more sophisticated and legible, this is because Marie Claire magazine is a sophisticated magazine with a mostly female target audience, and so because of this they have used a much more feminine, simple and graceful fonts for their header. In contrast with the Kerrang! spread, this is much lighter and much simpler in colour scheme, whereas the Kerrang! spread has a interesting and dark colour scheme, this has a simple monochromatic colour scheme to it. This has a lot to do with the sophisticated vibe that Marie-Claire expels, as simplicity is a core element of sophisticated design, whether it's in clothing, photography or magazine layouts and covers. This magazine also differs from the Kerrang! spreads as the image/s are much more organised, there is only one image on this layout, in contrast with the many images on the Kerrang! spreads, it also differs as the image is fills the entire right-hand page, whereas the Kerrang! spreads have images that are actually spread across the entire double-page-spread. This creates a much more organised and simplistic feeling, which aids in Marie-Claires' goal of sophistication. As the magazines target audience is females who are interested in being sophisticated, they have created a layout that is easy to read, legible and to-the-point (as this is also an element of sophistication). The body text is in black, which differs from all the other layouts on this page.
The first thing I noticed about this layout was the sophisticated vibe to it, which is something Marie-Claire magazine adheres to style and layout wise. The magazine follows most magazine article conventions having a header. The header, in contrast with the Kerrang! spread, has a much more professional and simple, not to mention feminine, feel to it. It's actually similar to the Kerrang! spreads header however, as they have also used two different fonts for it, however, the fonts used are much more sophisticated and legible, this is because Marie Claire magazine is a sophisticated magazine with a mostly female target audience, and so because of this they have used a much more feminine, simple and graceful fonts for their header. In contrast with the Kerrang! spread, this is much lighter and much simpler in colour scheme, whereas the Kerrang! spread has a interesting and dark colour scheme, this has a simple monochromatic colour scheme to it. This has a lot to do with the sophisticated vibe that Marie-Claire expels, as simplicity is a core element of sophisticated design, whether it's in clothing, photography or magazine layouts and covers. This magazine also differs from the Kerrang! spreads as the image/s are much more organised, there is only one image on this layout, in contrast with the many images on the Kerrang! spreads, it also differs as the image is fills the entire right-hand page, whereas the Kerrang! spreads have images that are actually spread across the entire double-page-spread. This creates a much more organised and simplistic feeling, which aids in Marie-Claires' goal of sophistication. As the magazines target audience is females who are interested in being sophisticated, they have created a layout that is easy to read, legible and to-the-point (as this is also an element of sophistication). The body text is in black, which differs from all the other layouts on this page.
![Picture](/uploads/2/2/6/9/22696966/2884267.jpg?641)
This Kerrang! layout has also followed most layout conventions as the have used a header. The header is different to the Marie Claire and the other Kerrang! spread (top of page) however, as they have used only one specific font for the header, but in different alternating colours, red and white. They have also used dark and bold colours, like the other Kerrang! spread for this layout, although this layout has brief flashes of white to catch the eye. It is actually similar to the Marie-Claire spread though, as the body text is paragraph indent justified, and the body text starts with a drop-cap like the Marie-Claire spread. I think this is because the band being interviewed, My Chemical Romance, is a hardcore rock band, and so they chose something to co-ordinate with the bands musical style, which is in-your-face, messy and loud. The two Kerrang! spreads are both similar as they both have used dark colours and more hectic and chaotic organization in their layouts. Although this layout has images in only black and white. As I've said before, fans of rock music and people of lower-class status would probably prefer more un-tidy and chaotic layouts against more simple and sophisticated layouts as this is something they might relate to fashion choice wise. This dark and urban (and maybe even gothic) themed layout is very similar to the other Kerrang! spread, but contrasts greatly with the more feminine colour schemes of the Marie-Claire and Acapella layouts.
![Picture](/uploads/2/2/6/9/22696966/6404197.jpg?641)
This layout contrasts greatly with all of the previous spreads as it has a much more natural and bright colour scheme to it. Whereas the Kerrang! and Marie Claire spreads have much more urban and monochromatic colour schemes, using colours such as black, white, purple, blue and red, this layout has only used natural colours, such as oak-brown, sandy colours and white. This gives off a much more adventurous vibe, as opposed to the more professional and urban colour schemes of the other layouts. This layout has also followed most conventions by having a mostly legible header, although the header differs from the top Kerrang! spread and the Marie-Claire spread is it's header is actually a pull-quote. This layouts' body text has also been left-justified like the top Kerrang! spread, and it also starts with a drop-cap similar to the Marie-Claire spread. I feel, as with the first Kerrang! spread that Acapellas' target audience isn't gender restricted as Acapella is a category of music, and Acapella music doesn't have a set target audience. Although I do think that primarily females would be interested in this specific article, as it features a female Acapella music artist. I also feel that this spread or Acapella magazine don't have a specific social class audience because Acapella music seems to be enjoyed by most societal class audiences. Like the two Kerrang! spreads this layout has body text that is in white, this is because white stands out against most coloured backgrounds, this is the same for the Kerrang! spreads as most of the backgrounds on their layouts are black. This layout differs when it comes to images however, as there is only one, and the image of Marian Hewish (the young woman in the picture) has been used as the background, as opposed to pasted on top of it, the text is also overlayed onto the image, instead of next to it, like we see in the two Kerrang! spreads. The image also spans the width of the spread. The fonts used on this overall spread have a much more organic and retro feel, as opposed to the more urban and modern sans-serif fonts on the Marie-Claire and Kerrang! spreads, this is because Acapella music is very natural and traditional, it's very bare and isn't sugar coated with edited vocals and sounds etc.